The meeting strategist differentiates herself/himself by being focused on the big picture and long term organizational goals through identifying and capturing opportunities that boost loyalty and revenue.

Odds are, you're already managing a non-dues revenue program and just not calling it that. Exhibit halls, advertising, sponsorships are all examples of a non-dues program. So are virtual and hybrid events, online learning, scholarships, and awards or a professional certification program.

These programs can make up more than 50% to the organizational bottom line. Read on to learn more about how to add and enhance your bottom line and showcase your expertise in the workplace. 

Download the playbook today and ensure you're getting the most out of your non membership programs.

access non dues revenue playbook pathable event resources